It's a successful year for Picnic. Besides the fact that the companyexpanded considerably, it was also named the best starting online shop in the Netherlands. The online supermarket won the award during the fifteenth edition of the national Thuiswinkel Awards.
The jury was impressed bythe conceptof Picnic, but also liked the business model and the set-up of the online supermarket. In addition, the internet supermarket was praised for the quality the founders have established. The jury made no secret of its admiration: "Although Picnic is still only available locally, it is already successful. It is innovative in all aspects." Picnic left paint shop Decoprof and wine shop Neleman behind.
'Innovativeness rewarded'
Joris Beckers, one of the founders Picnic in proud of the award. "Picnic is the first online supermarket and its innovative character is rewarded with this award. We are very proud of that, especially because we built Picnic entirely together with our customers . Experts and colleagues also evidently appreciate this and that's nice for our whole team."
Best online shop in the Netherlands
This was the 15th edition of the Thuiswinkel Awards, with Bol.com winning the most prestigious award during the evening. De Bijenkorf was crowned best Omnichannel Store in the Netherlands, an award that was presented for the first time this year.
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