Over the past year, no fewer than 8,000 new
Dutch online shops were launched. This is according to figures from Statistics Netherlands
for Statistics (CBS). Between 2007 and 2015, the number of
online shops in the Netherlands. At the start of 2007, there were 5,000 online shops. By 2015, that figure had risen to
nearly 30,000.
These online shops focus primarily on the sale
clothing. A quarter of online shops specialise in selling clothing. The brick-and-mortar retail sector is struggling much more. In the non-food sector, the number of shops fell from 80,000 in 2010 to 74,000 in 2015.
Significant difference between online and offline
There is also a significant difference in turnover
between online and offline. In the first 11 months of 2015, online shops recorded
nearly 17 per cent more turnover than a year earlier. For the retail sector as a whole,
both online and offline shops, this growth rate stood at just 1 per cent.
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Omnichannel is thriving
In particular, businesses that sell online and also operate a physical shop performed
well in 2015. They saw their turnover rise by almost
a quarter.
Editorial LogistiekProfs
