That colour affects the senses has been scientifically proven for years. That colour can also have a positive effect in logistics is therefore no surprise. The question remains: how can you use colour coding to improve efficiency in the warehouse? Jeroen Wijs of label specialist One2ID explains.
Wise argues that recognising colours requires less effort from the brain than reading numbers and letters. When information is placed on a coloured background, the recognition rate would be increased by 5 per cent. "In effect, this means people can work 5 per cent faster," he says. Moreover, colour coding also improves safety, says Wijs during his seminar at Logistics & Distribution. "The brain is relieved, allowing employees to remain more alert to their surroundings and thus avoid unsafe situations."
Working in heights
How do you apply colour effectively in practice? "It is always a good idea to work with different colours at different levels. It is very useful for warehouse workers to know that level 5 is always indicated in green. A big advantage of this is that colour can be seen from the ground on every level, including level 12. Colour, especially a bright colour, makes for a clear working environment. Even at a height of 11 metres."
Pastel shades or bright colours
Wise recommends always going for bright colours when colour coding. "Avoid pastel shades. These quickly fall away against a bright background. Bright colours stand out much more." A common problem among men is colour blindness. 5 to 8 per cent of men suffer from colour blindness to a greater or lesser extent. How do you deal with this in the warehouse? "Bright colours offer a solution for this too. People who are colour-blind often do not see the different shades. Therefore, make sure the contrast with the background is high. Then even people who are colour-blind can distinguish certain colours."
Editorial LogistiekProfs
