Fast food chain Kentucky Fried Chicken (KFC) is forced to close hundreds of UK branches due to an error at carrier DHL. DHL, KFC's distribution partner since last week, failed to deliver chicken due to 'start-up problems'.
KFC previously worked with South Africa's Bidvest, which specialises in food transportation. KFC decided to switch to carrier DHL on 13 February, promising a "new benchmark for fast food delivery". Following that decision, KFC was reportedly warned by several parties that DHL was not adequately equipped to deliver perishables. For instance, it would like to arrange distribution from a central depot.
Problems in DHL's computer system
The new 'chicken contract' is said to have caused major problems in DHL's computer system. The Daily Mail states that since then, there has been total chaos at DHL's distribution centre in Rugby, England. Moreover, trucks with chicken in them were stuck on the motorway for hours on Wednesday due to an accident.
Restaurants must close doors
KFC's restaurants are running out of chicken due to supply problems and have to temporarily close their doors. 700 of the 870 restaurants will remain closed for the time being; an expensive joke for the fast-food chain. British media estimate the total cost at €1.13 million a day.
DHL has apologised for the fiasco, but also claims it is not the only party responsible for the problems that have arisen. "While we are not the only party responsible for supplying KFC, we apologise for the inconvenience and disappointment caused to KFC and their customers by this incident."
British police: 'Don't call us anymore'
The closure of hundreds of KFC branches is also alive and well among the British public. London police stressed on Twitter that consumers should not call the emergency number to report the chicken shortage at KFC. "That your favourite eatery does not have the menu you want is not a matter for the police," they said on Twitter.
