Simply Deliver is live. The cloud-based transport platform says it wants to make a fist against unfair competition from the 'Ubers of this world'. "Uber makes very clever use of technology, I can only appreciate that. But the provider is not working towards a sustainable future for businesses," said founder Osman Akdemir.
Simply Deliver is a cloud-based platform designed to support SMEs in order creation, order management and shipment tracking. Entrepreneurs use Simply Deliver to create an order for a shipment, via desktop or a mobile device. Drivers use a corresponding app in their vehicle. "Logistics IT solutions are too often too complex or too expensive. In addition, unfair competition is looming and I want entrepreneurs to be able to make a fist against it. These two developments motivated me to start Simply Deliver," Akdemir states.
Solution for SMEs
The solution can be used both separately and integrated with other logistics IT tools, such as ERP, WMS and TMS. According to Akdemir, the platform is therefore suitable for a wide variety of businesses; from entrepreneurs who transport locally, handle city logistics, distribute, make partial deliveries, do courier work to local manufacturing companies. The platform is designed as follows: Simply POD, working through a driver app, provides continuous tracking and uses geofencing for delivery and collection of shipments. Simply Trace is designed for those who want to track cargo. Real-time tracking is possible. If a shipment is delayed, the planner will be notified. Simply Control is a function for planners. In the standard set-up, planners mainly receive notifications about things that are not going according to plan, such as delays or damages.
Fist against the Uber's of this world
"There is a great need among entrepreneurs in small and medium-sized enterprises to still be able to handle all logistics operations in an orderly and simple manner. At an affordable price," Akdemir states. With Simply Deliver, the founder wants to ensure that frustration with implementing and using logistics IT tools disappears. In addition, Akdemir wants to achieve a second goal. He wants to make logistics entrepreneurs feel they can make a fist against the Uber's of this world, by charging a fixed price per month instead of a fee. "Uber makes very clever use of technology, which I can only appreciate. But the provider is not working towards a sustainable future for businesses. The fee they charge for using their platform - the same goes for Airbnb and Booking - is far too high at 20 or 25 per cent."
